More from Roland Barthes
- Mythologies (1957), p. 153
What the public wants is the image of passion, not passion itself.
Mythologies (1957), “Le monde où l’on catche”
People/Roland Barthes/Quote

The petit-bourgeois is a man unable to imagine the Other. If he comes face to face with him, he blinds himself, ignores and denies him, or else transforms him into himself.
What the public wants is the image of passion, not passion itself.