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Steve Jobs1955–2011

You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.

Steve Jobs on business

Interview with Inc. Magazine for its “The Entrepreneur of the Decade Award” (1 April 1989)

Quote and source from Wikiquote, CC BY-SA 4.0

More from Steve Jobs

It’s more fun to be a pirate than to join the Navy.
At a retreat in September 1982, as quoted in John Sculley and John A. Byrne, Odyssey: Pepsi to Apple – A Journey of Adventure, Ideas, and the Future (1987), p. 157
- Business
I wish him the best, I really do. I just think he and Microsoft are a bit narrow. He’d be a broader guy if he had dropped acid once or gone off to an ashram when he was younger.
On Bill Gates as quoted in “Creating Jobs” in The New York Times (12 January 1997)
- Clever Jabs
We think basically you watch television to turn your brain off, and you work on your computer when you want to turn your brain on.
Interview in Macworld magazine (February 2004)
- Computers
- Television

All 12 quotes from Steve Jobs

More about business

The business of America is business.
Calvin Coolidge1872–1933Speech to the Society of American Newspaper Editors (1925).
- America
We demand that big business give the people a square deal; in return we must insist that when anyone engaged in big business honestly endeavors to do right he shall himself be given a square deal.
Theodore Roosevelt1858–1919Theodore Roosevelt — An Autobiography (1913), Appendix A
Underlying most arguments against the free market is a lack of belief in freedom itself.
Milton Friedman1912–2006Capitalism and Freedom (1962), Ch. 1 The Relation Between Economic Freedom and Political Freedom, 2002 edition, page 15
- Economics
- Freedom

All 69 quotes about business